Marketing Specialist, Japan
Windranger Labs
Estimated Salary: $45K-$75K
Location: Singapore
Who we are Mantle Ecosystem comprises an Ethereum layer 2 (L2) — Mantle Network, a decentralized autonomous organization (DAO) — Mantle Governance, one of the largest on-chain treasuries — Mantle Treasury, and an upcoming Ether (ETH) liquid staking product — Mantle LSD: all built on Ethereum. Mantle token is the unified product and governance token of the ecosystem. Mantle is a fast-growing, DAO-led ecosystem whose goal is the mass adoption of decentralized and token-governed technologies.Mantle’s first core product is Mantle Network, an L2 technology stack for scaling Ethereum. Mantle Network strives to be compatible with the Ethereum Virtual Machine. Mantle Network’s modular architecture separates transaction execution, data availability, and transaction finality into modules — which can be individually upgraded and adopt the latest innovations. Mantle Network is the first L2 to partner with ETH restaking protocol EigenLayer for the data availability module. By adopting a rollup architecture, Mantle Network is secured by Ethereum. As the world’s first DAO-spawned L2, Mantle Network is pioneering a vision for the mass adoption of token-governed technologies.About this role As a Japanese-speaking Marketing Specialist at Mantle, you will play a crucial role in expanding our reach and engagement within Japanese-speaking markets. Your primary focus will be on building and moderating our communities on Discord and Telegram, enhancing our social media presence on Twitter, Medium and Youtube, etc., collaborating with local media and influencers/KOLs, and identifying high-quality projects and opportunities within these markets.Key Responsibilities:
Develop and implement marketing strategies tailored for Japanese-speaking audiences, focusing on community engagement and growth.
Manage and grow Mantle's presence on Discord and Telegram, creating a vibrant and interactive community.
Enhance social media outreach on platforms popular within Japanese-speaking regions, including but not limited to Twitter, Medium and Youtube, ensuring consistent and culturally relevant content.
Foster relationships and establish collaborations with local media outlets and influencers/KOLs to amplify Mantle's visibility and brand recognition.
Identify and pursue collaboration opportunities with high-quality projects and partners in the Japanese-speaking markets.
Monitor and analyze market trends, providing insights and recommendations to the marketing team.
Organize and participate in community events and AMAs to increase brand awareness and community engagement.
Collaborate with cross-functional teams to ensure alignment of marketing strategies with overall business objectives.
Qualifications:
Fluency in Japanese and English, both written and spoken.
Proven experience in marketing, community management, or related fields.
Strong understanding of Japanese-speaking crypto markets and cultural nuances.
Excellent communication and interpersonal skills.
Experience with social media management and content creation.
Ability to work independently and in a team environment.
Knowledge of Discord and Telegram as community-building tools.
Interest in the blockchain industry and related technologies.
Ability to work independently and as part of a team.
The role is full-time.
If you think you have valuable experience to bring to the organization, but don’t necessarily meet all of the criteria for the role, we still want to hear from you. We consider all applications.
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