BabyDoge is a meme token and ecosystem of Web3 products empowering our growing global community on the path to financial freedom, while remaining playful and fun. We are seeking a highly experienced and driven Head of Growth Marketing to lead the marketing and growth strategies of our innovative, community-driven ecosystem. The ideal candidate will be passionate about the meme token space and Web3, with a proven ability to drive growth, engagement, and brand evolution across multiple channels. If you have a bold approach to experimentation and are eager to lead a dynamic, rapidly growing team, this role is for you! Key Responsibilities: Social Media and Community Growth: Develop strategies to expand our social media reach and increase engagement across platforms like X/Telegram, YouTube, Warpcast, Reddit, Instagram, and TikTok. Ensure alignment with broader growth metrics, including lead generation, customer acquisition, and retention. Brand Strategy: Oversee the evolution of the brand identity, ensuring consistency and impact across all touchpoints. Collaborate with creative and design teams to develop compelling campaigns and visual assets that resonate with our target audience. Advertising and User Acquisition: Manage performance marketing efforts, including paid ads, influencer partnerships, and sponsorships. Optimize ad spend and campaigns to maximize ROI and drive scalable growth. Growth Experimentation: Run experiments to test new growth channels and tactics, leveraging data and analytics to refine strategies. Measure campaign success and continuously iterate to improve performance. Team Leadership and Development: Lead and grow a small but ambitious team, starting with a Community Manager and a User Acquisition and Social Media Manager. Shape the team in line with the company’s growth objectives and provide guidance to ensure effective execution. What skills and competences will help you to succeed in the role: Experience: 5+ years in growth marketing, with a proven track record of success in scaling marketing efforts for Web3 or community-driven products. Leadership: Experience managing and growing a team, with the ability to inspire, motivate, and develop team members to achieve business goals. Expertise in Digital Marketing: Extensive experience with social media marketing, performance marketing, and user acquisition strategies. Data-Driven: Ability to leverage data analytics to inform decisions, optimize campaigns, and measure success (familiarity with tools like Amplitude is a plus). Creative: Strong understanding of brand identity, with experience collaborating closely with design and creative teams to develop high-impact campaigns. Passion for Web3 & Crypto: A deep passion for the crypto space, particularly meme tokens, and the creativity to experiment and innovate in this fast-paced environment. Proactive & Results-Oriented: A hands-on, outcomes-focused mindset with a commitment to driving growth and achieving ambitious targets. What We Offer: Remote first culture Generous holiday allowance Competitive Benefits & Perks system Salary paid in stablecoins The team works on CET timezone and at least 80% of overlap is required When applying, mention the word CANDYSHOP to show you read the job post completely.